Modern Meadow CEO on reducing auto’s carbon footprint with more sustainable materials

Recent developments in automotive sustainability have highlighted an urgent need to reduce the 18-22% of greenhouse gas (GHG) emissions from the creation and disposal of vehicle materials, according to David Williamson, PhD and CEO of biomaterial innovator Modern Meadow. Williamson says that a key solution is the introduction of next-generation textiles—new materials that mimic leather’s look and feel while offering superior durability and significantly reducing GHG emissions. In this Futurride Q&A, he provided insights into the future of materials and sustainable automotive manufacturing.