Sustasia Fashion Prize to Unveil Winner During Shanghai Fashion Week

Eight talented Asian designers will come together at Shanghai Fashion Week to present their final works to a panel of judges. Each is competing for the Sustasia Fashion Prize, an award recognizing sustainable innovation in fashion that’s co-hosted by Shanghai Fashion Designer Association and yehyehyeh, a sustainability agency founded by Shaway Yeh.

WWD covered the Prize and those involved, including Modern Meadow. Our BIO-VERA® material will be featured in the final works. In the article, Yeh explains, “Not only did we gather some top international material companies like Spiber and Modern Meadow, which are already all in the pipeline of luxury brands — they are very happy to support young talents and to explore different application possibilities — but we also gathered some really strong Chinese ones like InResst, a recycled nylon producer that outperforms its international counterpart; Advanced Denim, and Erdos, created with Zeno’s bacterial dyes, all innovations from within the conventional textile industry.”

We’re proud to be part of this competition and encouraged to see the designers’ dedication to sustainability. If you’re in town for Shanghai Fashion Week, an exhibition of the finalists’ works will be open to the public at Suhe Haus, March 29-April 6.